Jasmine Chiswell opens up about makeup, her baby and online hate
There was a point in At Jasmine Chiswell’s life when she felt nervous about embracing her passion for vintage fashion and beauty.
“I remember the first time I dressed vintage,” she explained while speaking to Insider. “I got out and ran to my car. When someone saw me, I said, ‘No, no, no!'”
But over time, the influencer said her confidence has grown – so much so that she’s been able to build a TikTok following of nearly 16 million people who tune in to see retro fashion, classic makeup and makeup. Chiswell’s fun personality.
She is even now collaborated with Colourpop on a makeup collection inspired by its vintage and modern aesthetic.
Chiswell’s eponymous collection includes pink eye shadows that match modern trends and red lip products that channel Chiswell’s vintage inspirations, among other products.
“I’ve loved makeup ever since I was so young. I used to take my mom’s makeup and try it on, so it was a dream of mine to have my own collection. And to do that with Colourpop was a dream come true.” she says.
But before creating the line, Chiswell’s main goal was to gain confidence in herself and her style, which is heavily influenced by famous personalities from the 50s and 60s.
The TikToker started wearing vintage clothes every day in 2017, and from the start she faced skepticism from those around her.
“I think some people would see me and think I was trying to be someone else,” Chiswell recalled. “But vintage is my everyday style.”
Of course, Chiswell understands that she stands out in a crowd and her aesthetic isn’t for everyone. But for a time, she says she would “think so much” about other people’s opinions of her.
Today, this is not the case. She says she knows her style is “so different” from most people’s and understands why “some people are afraid” of “unique and bold” things.
And besides, criticism of her fashion is now the least of Chiswell’s worries.
In May 2021, Chiswell announced that she and her husband Maverick McNeilly were expecting a child. She was pregnant when her Colourpop collection was created and nearly gave birth while working on it.
“The last time I was at the factory he kicked and I was like, ‘What if I give birth here?’ Imagine being born in Colourpop,” she laughed.
But just weeks after he was born in January, netizens began taking aim at his newborn, Midnight Maverick McNeilly.
“Before I was pregnant, I had a lot of hate for different reasons. Then I was pregnant and there wasn’t so much anymore,” she said. “But now, since I had my baby, the hate is back and it’s different.”
“People hated my child – I know a lot of people weren’t sure of his name — and it hurt me more than people laughing at me,” she said.
And some TikTokers continued to question Chiswell’s aesthetic. Only now, she says, do people get upset when she’s not wearing vintage clothes.
“The day after I gave birth, people were like, ‘Why aren’t you back in your vintage clothes?’” she said. “I still had my bump. I didn’t fit in with them yet.”
But at the end of the day, she knows that “it doesn’t matter what other people think”.
“I always try to see the positives and create the content that I enjoy,” she said. “I’m just going to let my body heal and enjoy being a mom.”